Just before Christmas, Daniel Pink logged into Instagram and opened a message. A stranger was offering him a shop — free of charge, no strings attached. He was naturally sceptical. It had been only a few months since Pink, 36, quit his job as a police community support officer in Dorset to sell groceries free of plastic packaging from the back of a van. But curiosity got the better of him, so he asked for more information.
The sender worked for the real estate arm of asset manager Legal & General. She told Pink that he could move his venture, Ten Foot Naked, into a newly refurbished shop in Poole’s town centre. It would be rent-free for two years and L&G would even cover the