Twitter’s Bet on Video Is Starting to Pay Off
The company is doing as good a job as anyone figuring out live streaming, a medium that has been slow to take off in the U.S.
This article is for subscribers only.
Two years ago, even as its stock plummeted and takeover rumors swirled, Twitter Inc. was hatching a plan to become a force in live video. The company’s goal was to help users discover “what's happening now.”
There were plenty of skeptics who said the battered company couldn’t possibly compete with deeper-pocketed rivals like Facebook Inc.